Agents learn how to connect clients to their heritage through tourism

Travel&Tourism Suppliers who have an interest in reaching the growing Minority travel market can do so by displaying their products at the Travel Professionals of Color 6th annual trade show and conference being held in New Orleans, La., April 28, 2008.

Travel agents and tour operators who have an interest in learning more about how to reach the $100 billion minority travel market will find this “one of a kind” conference a perfect fit to accomplish their goal.

Tourist offices and convention&visitors bureaus who have an interest in generating more business from this flourishing market will learn how TPOC members can help increase business for their cities.

Multicultural&Heritage Tourism will be addressed by key note speakers, panelists, and workshop facilitators during the conference. Other areas of emphasis will be placed on marketing and sales, and how to help travel agents become more profitable. In addition the first level Heritage Tourism Specialist Certification program will be offered.

A number of sponsors, including the New Orleans Multicultural Tourism Network, ETurbo News, Disney Destinations, Black Meetings&Tourism Magazine, The New Orleans Heritage&Jazz Foundation, to name a few, are in agreement that this flourishing market is of great value and will be participating in the conference and trade show.

Registration is now open for both exhibit booth space and the conference. In addition more sponsorship opportunities are available.

For more information, visit the web site at www.tpoc.org or call direct at (303) 574-9688.

Travel agents and tour operators who would like a free listing in the Minority Travel Agents Directory are asked to register on line.